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Pacific Science Center |
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Visitor Success Story with Pacific Science Center
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Visitor Success Story with Pacific Science Center
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Overview: Pacific Science Center is a not-for-profit science foundation bringing the thrill of science, math, and technology through interactive and innovative exhibits and programs. Through our primary facility in Seattle, our environmental education center in Bellevue, and our various outreach programs, we serve over one million people a year in every county of Washington state. We are using the Opinionmeter touch screen device to capture visitor feedback on their experiences, making use of the multimedia capability to draw attention to the machine and advertise our upcoming exhibitions.
Problem: Our visitor experience is the lifeblood of our organization. Unfortunately, with the tools we had, we were not doing much to systematically measure the visitor experience. We had been using paper and pencil surveys, which were cumbersome to compile and difficult to analyze with any sophistication. We were hampered in our ability to create actionable responses in a timely fashion. As an organization who strives to be world-class in its services, the old method just wasn’t going to cut it. We needed a state-of-the-art surveying system that would be technologically robust, aesthetically pleasing, and cost-effective.
Solution: After a thorough review of other surveying systems, we replaced our paper surveys with Opinionmeter touch screens in May of 2008. The impact has been positive and immediate. We receive our survey data real-time and, using the web-based reporting tool, we are able to compile and distribute data rather effortlessly. The administrative tool has also proved extraordinarily flexible in designing our surveys and assigning appropriate levels of access to the survey tools. And the price was right for our needs. We now have a world-class survey tool in place to aid us in our efforts to provide world-class service.
Benefits
 Attractive, easy to use, small-footprint survey device
Instant access to real-time survey data via intuitive webbased reporting too
I Cost-effective solution for non-profit budget
Kurt Koller,
Visitor Services Manager
Pacific Science Center
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